Zhengzhou ＂Tianshui Mala Tang＂： It has only been opened for 6 days and receives more than 1,000 customers every day.
After the barbecue in Zibo and the ice and snow tour in Harbin,
Recently, Tianshui Mala Tang in Gansu Province has been popular.
Related terms have been on the social media hot search list many times.
In Zhengzhou, Henan Province, a small Tianshui Mala Tang shop, which only opened for a week, has recently fallen into a state of "scalding can never be finished", "receiving more than 1,000 customers every day", including locals and many Gansu people working in Zhengzhou.
It only opened for 6 days, and it was full every day.
This Tianshui Mala Tang shop in Zhengzhou is located in the High-tech Zone. On March 18th, the reporter found this store, and saw many people waiting in line from a distance.
"I came to the queue at 10 o’clock in the morning, saying that it didn’t start business until 11: 30, so I went out and turned around. As a result, people were full when I came back." A citizen waiting in line said.
In addition to local citizens, some Gansu people who work in Zhengzhou came to taste it. "I am from Gansu, and I specially lined up here to taste it."
After waiting in line for nearly an hour, the reporter finally tasted the taste of Gansu mala Tang. Compared with the local mala Tang in Henan, the pepper is a little more fragrant. The characteristic wide powder tastes very soft and glutinous, and it is delicious and refreshing to mix with the unique Chili oil in Gansu.
Liu Zhijun, the owner of the store, introduced that he had an uncle who was doing business in Gansu and told him that Tianshui Mala Tang had recently gone out of the circle. So he quickly transformed the original hot pot restaurant and sold Tianshui Mala Tang instead, and the business was really hot.
"At present, it has been open for a week, and there are about 1,000 customers every day, which is basically full every day." Considering the long queue time, Liu Zhijun specially prepared snacks for customers.
Since its opening, Liu Zhijun has been very busy every day. "The door is opened at 11: 30 in the morning. Before opening the door, the ingredients in the morning should be prepared, which will basically be sold out soon. Let the clerk rest for an hour or two at noon and stay open until 9: 00 or 10: 00 in the afternoon."
Liu Zhijun said that he was lucky to catch up with this wave of traffic and let more people taste the delicious food from Gansu, and he was also recruiting students to see if more people could participate.
Tianshui Wenlv focuses on "listening to persuasion"
According to the data of the US Mission and public comments, since March, the order volume of mala Tang in Tianshui area has increased by over 140% compared with the same period of the previous two months, ranking the forefront of the province, surpassing Lanzhou, the provincial capital. The national attention on "Gansu Mala Tang" continues to heat up. In the last week, the keyword search volume of "Tianshui Mala Tang" on public comments increased by more than 13 times week-on-week.
Top of the public comment list
Recently, the number of views such as "Haiying Mala Tang", "Xiaohong Mala Tang" and "Kaiyuan Mala Tang" has increased significantly. Many foreign netizens said in their comments that they would have to wait in line for an hour or two.
Gansu Tianshui Hot Spicy Dip "Expression Pack" Uncle
Source: Gansu released
In order to better catch this "splash of wealth", the Tianshui Municipal Government has also made great efforts.
On March 17th, Tianshui released an article entitled "There are not only mala Tang in Tianshui, but also these delicacies and beautiful scenery … Collect this detailed raiders →", and recommended 47 mala Tang shops for tourists in one breath. Not only will the store name be written into the article, but also the address links will be attached to it.
Source: Gansu released
At the same time, the government department opened the Mala Tang bus line; Organize enthusiastic citizens to form a motorcade to welcome visitors from all sides; Provide "nanny-style" shuttle service; Build a canopy corridor in front of mala Tang shop to improve reception capacity; Extend the opening hours of scenic spots, and even brush the walls and sweep the streets overnight to enhance the city appearance …
Source: Gansu released
In addition, Tianshui Wenlv also focuses on "listening to persuasion". In order to let foreign tourists who come to Tianshui to eat mala Tang enjoy themselves, the social fire that ended on the fifteenth day of the first month was arranged.
Source: Gansu released
In the past few days, gongs and drums have been ringing in the streets of Tianshui City, and stilt social fires have been staged in the downtown area. The local people commented: "It’s been 30 years, and it’s the first time I saw a social fire outside the fifteenth day of the first month!"
Source: Gansu released
Transfer from: Elephant News
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