Guangdong grabs ＂May 1＂ consumption peak season and accelerates the trade-in of consumer goods.

On April 28th, the reporter learned from the Guangdong Provincial Department of Finance that in order to implement the work arrangements of the central government, the provincial party committee and the provincial government on promoting the trade-in of consumer goods and accelerate the trade-in of consumer goods during the May 1st consumption season, the provincial finance recently arranged 370 million yuan to support the "trade-in" consumer vouchers in Guangdong in 2024. It is reported that this fund is used for the joint efforts of provinces and cities to issue "trade-in" coupons. The province guides local cities to focus on industries and products such as home appliances and automobiles, and issues coupons for "trade-in" and "replacement and renewal" of home appliances. The subsidy standard for "trade-in" coupons in the province is unified. At the same time, cities are encouraged to combine industries and markets, innovate the "cash+coupons" model, and government and enterprises will make profits by overlapping. Among them, regarding the "old-for-new" household appliances, during the activity, the government will give consumers a certain percentage of subsidies for selling old household appliances and buying green, smart and low-carbon 17 types of household appliances and mobile phone electronic products. Regarding the "trade-in" of automobiles, during the activity, consumers will be given the subsidy of "replacement and renewal" coupons according to the price of newly purchased vehicles when they transfer their own vehicles in Guangdong and buy new energy vehicles and fuel vehicles that meet the national six emission standards. Trade-in campaign for consumer goods in Guangdong Province started 17 kinds of household appliances to participate in the activities, including air conditioners (including central air conditioners), refrigerators (including freezers) and washing machines (including dryers)., TV sets, water heaters (including wall-hung boilers), range hoods, gas stoves (including integrated stoves), dishwashers, floor sweepers, printers, air purifiers, microwave ovens (including all-in-one machines), induction cookers, rice cookers, electric fans, water purifiers and microcomputers (including desktop and portable computers) On April 28th, 2024, Guangdong Consumer Goods Trade-in Campaign and "Home 50" It is reported that this activity is based on the theme of "Trade-in the old and enjoy the consumption in Guangdong", and focuses on key areas such as automobiles, home appliances, home improvement and kitchen and bathroom, relying on the trade-in action of consumer goods in the province. Trade-in of consumer goods will run through the whole year, and the "Home 520" shopping season (promoting consumption in summer) will last until the end of June. Regarding the subsidy for the "scrapping and updating" of automobiles, individual consumers will scrap fuel passenger cars with national emission standards of Grade III and below or new energy passenger cars registered before April 30, 2018 (including the same day, the same below), and purchase new energy passenger cars or fuel passenger cars with a displacement of 2.0 liters and below that are included in the Catalogue of New Energy Vehicles with Vehicle Purchase Tax Exemption by the Ministry of Industry and Information Technology. Among them, for scrapping the above two types of used cars and buying new energy passenger cars, the subsidy is 10,000 yuan; For scrapping fuel passenger cars with national emission standards of Grade III and below and buying fuel passenger cars with a displacement of 2.0 liters and below, the subsidy is 7,000 yuan. Among them, automobile "replacement and renewal" coupons are issued, which is helpful for individual consumers to transfer their own vehicles in Guangdong.And in Guangdong, new energy vehicles and fuel vehicles that meet the national six emission standards will be purchased, and a one-time car purchase coupon subsidy will be issued (see the right table for the specific subsidy amount). On the issue of "trade-in" vouchers for household appliances, individual consumers are given vouchers to sell any old household appliances and buy 17 kinds of green smart low-carbon household appliances and mobile phone electronic products that meet the requirements. The subsidy standard is: no more than 10% of the sales price of newly purchased household appliances, no more than 500 yuan for each household appliance (or single coupon), and no more than 2,000 yuan for a single consumer. As for the schedule of activities, from May 1st to December 31st, the whole province will carry out the activities in rounds. The first round of activities will start from May 1st to August 31st, and the second round will be launched during the year depending on the situation. The activities are organized by the Guangdong Provincial Department of Commerce in a unified way, with local cities as the main body, and the provincial finance gives support to local cities. According to the unified arrangement of the whole province, Guangzhou, Foshan, Shaoguan, Jiangmen and Shanwei have started the trade-in activities of consumer goods. It is reported that this activity also organized enterprises in the financial, automobile, home appliances and home improvement industries to come up with preferential measures. Major banking institutions will invest hundreds of millions of yuan in promotional expenses and launch financial services with their own characteristics, such as zero down payment and interest-free installment. Guangzhou Releases Operational Guidelines for Subsidies for Car Scrapping and Replacement Buying New Cars. The maximum subsidy for replacement buying new cars is 8,000 yuan. On April 28th, the reporter was informed that "Operational Guidelines for Guangzhou to Declare Subsidies for Car Scrapping and Replacement Buying New Cars in 2024" (hereinafter referred to as "Guidelines")"Operational Guidelines"), the goal is to encourage consumers to replace old cars with new ones through scrapping and replacement, to promote the echelon consumption and renewal consumption of cars in Guangzhou, to optimize the automobile industry structure and promote the green and intelligent development of the automobile industry. It is reported that this subsidy activity is divided into "scrapping old cars for new ones" and "replacing and updating old cars". The operation guide shows that the activity time of old car replacement and renewal is: from May 1, 2024 to December 31, 2024, the subsidized model is a passenger car; Replacing an old car refers to the replacement of a passenger car registered in Guangzhou before December 31, 2023 by an individual. The new car is an unregistered passenger car, and from April 29 to December 31, 2024, new energy vehicles and fuel vehicles meeting the national six emission standards were purchased in enterprises registered according to law and engaged in automobile sales and operation in Guangzhou. At the same time, the "Implementation Plan" requires that the registration of the use nature of new and old passenger cars must be "non-operating", which does not include police, fire fighting, ambulance, engineering rescue, shifting from business to non-business, renting to non-business, and booking for renting to non-business. In addition, the old car owner, the new car owner and the subsidy applicant under the personal name of the consumer must be the same person. As for the subsidy standards that consumers care about, the operating guidelines show that the subsidy standards for "replacement and renewal of consumer vouchers" for automobiles are divided into three grades. Specifically, according to the tax-included price of the new car "Uniform Invoice for Motor Vehicle Sales" purchased by individual consumers, subsidies will be provided in three grades. The first gear: the car purchase price is 70,000 yuan (inclusive) to 150,000 yuan (exclusive).Yes, the subsidy for purchasing new energy vehicles is 3,000 yuan/vehicle, and the subsidy for fuel vehicles is 2,000 yuan/vehicle; The second gear: if the car purchase price is 150,000 yuan (inclusive) to 250,000 yuan (exclusive), the subsidy for new energy vehicles is 5,000 yuan/vehicle, and the subsidy for fuel vehicles is 4,000 yuan/vehicle; The third gear: if the car purchase price is more than 250,000 yuan (inclusive), the subsidy for new energy vehicles is 8,000 yuan/vehicle, and the subsidy for fuel vehicles is 7,000 yuan/vehicle. Specifically, the tax-included price of the new car "Uniform Invoice for Motor Vehicle Sales" purchased by individual consumers shall prevail, and subsidies shall be provided in three grades. Among them, new energy vehicles are subsidized by 1000 yuan more than fuel vehicles, and new energy vehicles are encouraged to update their consumption.